SALT HAUS RECORDS
ART DIRECTION
Brand Identity, Graphic Design, EP Cover Artwork and Posters
Salt Haus Records is an independent music label founded by Quazi Mode, rooted in the underground electronic and hip-hop cultures of Brooklyn and Berlin. I developed the complete brand identity for the label and its artist roster — logo system, EP cover artwork, vinyl design, social media templates, and print materials. The brief was to create a visual language that felt independent and culturally credible without imitating existing underground aesthetics.
2020
IDENTITY
The identity system covers three entities: Salt Haus Records (the label), Quazi Mode (the founder's artist identity), and 24K Bass (a subsidiary label). Each has a distinct visual identity that remains coherent within the broader Salt Haus world.
EP ARTWORK
EP cover artwork for Try Us, Away, Closer, and additional releases. Each cover was developed as a standalone visual work responding to the music rather than simply illustrating it.
POSTERS
Designed for Social Media
